Once in a while, a musician comes along, whose talent and connection is rhythmically intertwined and spiritually rooted that you are forced to stop and take notice. This artist is Bukola Elemide, better known as Aşa. It seems that at times, we have forgotten what music is, and should be. Aşa reminds us. She infuses Yoruba and English in an effortless manner to create captivating sound that nourishes the soul, and reminds us of the invigorating real Africa we all know. Listening to Aşa is a mind blowing experience. Her music draws you in, the artistry, and masterful lyrics clinches your soul. Aşa sound is organically intense, yet mellifluous. It is a representation of soulful music with purpose and message. Aşa is a rising musical treasure in a trove full of over-produced-hyped-and-soul-free-music. She brings Africa to us in real and simple terms to all of us. This is a much needed and welcome sound from this multi-talented, beautiful African woman. This is what makes Aşa the AfricaResource Musician of the Week. - Editors of AfricaResource.